Monday, May 21, 2012

Advertising Experiment

Yesterday evening I dabbled in some Etsy advertising for my photography shop (challenge no. 18). It's relatively easy, and I appreciate the spending cap they utilize. It's also fun to see how many impressions you're expected to receive. Seems like money well spent, right?

After going live at 8:00 a.m. this morning, my ads have generated a whopping ONE page view (!) and 146 impressions.

So far it has cost me $0.14.

This is a results-oriented side of advertising that I rarely get to see, but I find it interesting to follow along on the website and see what my money is actually getting me:

If anyone else has taken advantage of Etsy advertising, I welcome any advice you may have.

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